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Galleria unveils the secrets of strategic collaboration at 2014 annual Category Management Association Conference

The leading provider of retailer and supplier category planning, automation, and optimization solutions, Galleria, today announced its plans for the annual Category Management Association conference in September 2014.

With an established educational program, the flagship event has fast become the forum for the industry; providing suppliers and retailers a deep dive into current and future trends, while providing the opportunity for networking with peers.

The conference, held in Orlando, Fla., is spread over four days and is increasing in popularity year on year. With an audience that is consistent in growth with their success, it is an event not to be missed for those in the category management sector and Galleria is delighted to confirm its involvement.

With a clear focus on collaborative category management, the aim for this year’s conference is to encourage shopper satisfaction, bringing brands and banners closer together through strategic collaboration. Covering such areas as analytics, assortment, pricing, promotion, space management, shopper insights and marketing, the conference is often seen as a one-stop shop for the industry.

With category management at the heart of its business, Galleria has over 25 years’ experience working with both manufacturers and retailers collectively. This extensive experience has seen them well placed as experts in customer-centric collaboration between both parties, and as such, the event provides an opportunity for Galleria to share its insights with retailers and manufacturers; presenting to them the secrets behind a collaborative and well-executed, demand driven, localized strategy in order to enhance customer satisfaction.

With such a solid foundation, Galleria recognizes the challenges faced and is able to provide the functionality with which to manage them; supporting suppliers and retailers across a broad spectrum. In addition to the more traditional behind-the-firewall client server installations, Galleria can provide its solutions as a hosted service, rapidly-deployed desktop solution or as a pure consulting service. This flexibility can be applied to the entire range of products, and as such, ensures that Galleria is well placed to deliver best-of-breed solutions; providing operational efficiencies at any scale.

Galleria’s solutions are instrumental in helping its clients to move from a siloed to collaborative way of working, crossing organizational boundaries to bridge the gap between supplier and retailer – moving beyond the confines of retail today to plan, automate and optimize in real time, regardless of channel.

About Galleria Retail Technology Solutions

Galleria is the leading provider of retailer and supplier category planning, automation, optimization solutions and consulting services. With its comprehensive product suite, Galleria provides customer-focused solutions for data warehousing, management and insight, workflow management, clustering and the automation and optimization of assortment and space planning, all of which are supported by detailed analytics and reporting solutions, designed to meet the needs of retailers and manufacturers. The net result is that users realize significant benefits including: increased sales, enhanced margins, reduced waste/mark-down and accelerated inventory turns.

Galleria’s flexible solutions can be hosted by Galleria and/or operated as both desktop and integrated solutions as well as being provided as pure consultancy services. Galleria currently works with many of the world’s leading retailers and manufacturers including A&P, Coop Denmark, East of England Coop, Giant Eagle, Maxima, M.Video, Morrisons, One Stop, PARKnSHOP, Safeway, Tesco, Unilever and Woolworths.

For more information about Galleria, visit www.galleria-rts.com

About the Category Management Association

The Category Management Association (CMA) is the global category management community that enables professionals to connect with peers around the world and further their careers with the latest in best practices and certification. Founded in 2004, it is the only organization certifying coursework and individual category management professionals according to recognized industry standards. The Association encompasses a broad range of strategic insights and planning functions including: Category Management, Consumer Insights, In-Store Execution, Merchandising, Space Management, Shopper Insights & Shopper Marketing, Trade Promotion, and Pricing. The Association serves as an unbiased, central source for industry information and is unparalleled in its sole focus on category management.

For more information visit: www.cpgcatnet.org

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